Chewing the Fat: Obesity Ads
Georgia’s childhood obesity ads are getting plenty of attention. But has the campaign from Children’s Healthcare of Atlanta bitten off more than kids can chew?
As an Atlantan I see the ads. As a parent I see that at this week’s middle school basketball game the booster club is giving away free hotdogs. What’s a kid, of any size, to do? They’re bombarded with misinformation. Every party involves a pizza, and even the vegetarian options are all about cheese. (Since when was cheese a vegetable?)
Why do we dumb down food choices for our children? Why do we present them with “kids’ menus” offering chicken tenders, noodles and fries? Children are smart enough to learn that eating man-made foods (anything out of a package), rather than earth-grown foods (fruits and vegetables) allows someone else to make money off their future ill health. And obesity is a clear symptom of that ill health.
Children’s Healthcare encourages more exercise and “healthy” food choices. But who will demonstrate what a healthy food choice is?
Thanks Fooducate for encouraging us to chew the fat.